Hypotential Podcast

Real talk for
trade owners

Honest conversations about building a trade business in Perth. No fluff, no gurus — just the systems, the mistakes and the wins from people actually doing it.

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About The Show

What the podcast is

Hosted by Kane Tyler Smith and the Hypotential team, it's the conversation Perth trade owners don't get anywhere else — real, practical, and grounded in a business that's actually been built.

Straight from the trade

No corporate jargon or recycled American advice. Real stories about hiring, pricing, cash flow and culture, from operators building in the WA market right now.

Guests worth hearing

Trade owners, specialists and partners who’ve solved the exact problems you’re facing. Practical takeaways you can put to work on Monday, not vague theory.

Watch or listen

Full episodes on YouTube, or listen on the go via Spotify and Apple Podcasts. New episodes drop regularly — subscribe on your platform of choice so you never miss one.

Latest Episodes

RECENT EPISODES

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August 26, 2026

Building a Trade Business That Doesn’t Rely on the Owner | Peter Craft

In this episode, Kane sits down with Peter Craft, co-owner of ASAP Trades, a Perth plumbing business built around honest…

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August 20, 2026

He’s 21, Making $8K a Week & Turning Work Away | Myles Gaebler

At just 21, Myles Gaebler is already facing a problem plenty of business owners would love to have — more…

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August 13, 2026

Commercial Property and Smart Investing | Luke Randazzo from Burgess Rawson

In this episode, Kane sits down with Luke Randazzo, Director at Burgess Rawson, one of WA's leading commercial real estate…

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August 6, 2026

Marketing, Branding and What Actually Works for Trade Businesses | Aisha Derrick from Smartfix

In this episode, Kane sits down with Aisha Derrick, Brand and Marketing Manager at Smartfix and co-owner of Hypotential, for…

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July 30, 2026

Finance, Property Investment and Borrowing Smart as a Business Owner | Dan Steed from Fundd

In this episode, Kane sits down with Dan Steed, a commercial and mortgage broker operating under Fundd, who spent over…

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July 23, 2026

Startups, Innovation and Turning an Idea Into a Real Business | Isabelle Charter

In this episode, Kane sits down with Isabelle Charter, Head of Venture Studios at BetterLabs and CEO of Town Square,…

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In The Media

NEWS & Stories

VIew all
Kane and Aisha 02
July 28, 2026
What Systems Does a Residential Trade Business Actually Need?

Busy but chaotic? Your trade business only needs 7 core systems to stop the overwhelm, protect your margins, and free you up. Find out…

Systems & OpsAll Trades
July 28, 2026
When Should You Hire Your First Admin or Operations Manager?

Not sure when to hire admin for your trade business? Discover the key signs your tradie business is ready and find out how to…

Hiring & TeamAll Trades
July 22, 2026
What Marketing Actually Works for Residential Trade Businesses?

Learn the marketing strategies that actually work for your tradie business, from building local visibility to generating steady leads at every stage of growth.

Growth & Founder roleAll Trades
Never miss
an episode

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