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Stop renting your leads. Start owning them.
Ads stop working the day you stop paying. Good content keeps bringing in leads for years. Here is how tradies can own their leads.
Mental Health for Trade Business Owners: What to Watch For
The signs I watch for in myself and my crew, what my worst year in business taught me, and where tradies can get help…
How to Build a Reputation for a New Trade Business in Perth
How a new Perth trade business earns trust: small early jobs, referrals, showing your work online, hiring carefully and owning mistakes.
How Can a Small Trade Business Get More Consistent Work?
Why trade work goes quiet and how to build a steadier mix of customers and lead sources, with Steve Leigh from E-Maintain.
What Should a Trade Business Fix Before Hiring More People?
Busy and thinking about putting someone on? Here's what I'd fix in your trade business first, with lessons from Anthony Lawlor at Nimbus Tech.
What Systems Does a Residential Trade Business Actually Need?
The five systems I'd build first in any residential trade business, and what Smartfix got wrong building them on the way to 130+ staff.
When Should You Hire Your First Admin or Operations Manager?
Phones, bookings and invoices eating your nights? Here's how I'd decide between a first admin hire and an operations manager, from Smartfix.
What Marketing Actually Works for Residential Trade Businesses?
What I've learned from spending $750,000 on Google Ads in one month, and the cheaper channels that have worked better for Smartfix.
How Do You Step Off the Tools Without Losing Control of Your Business?
I went from one ute in my garage to running Smartfix from the office. Here's how to step off the tools and still know…